New Era Fails Again

I don’t know how they do it - but I’m impressed.

New Era dropped new line of ball caps and they’re some of the worst hats I’ve ever seen. They look like NFL Draft Day hats, which have been dust for a while now.

When you break it all down, these hats have too much going on - and not enough at the same time. The design is essentially each teams’ on-field hat with the teams’ script logo behind it. Folks, on X were quick to also point out that, because of the design, the Texas Rangers “T” covers the “x” in “Texas” - spelling “Tetas” - which translates to “tits” in Spanish. But overall, not much thought put into ‘em. All around lazy approach.

So major fumble by New Era, I don’t know who is buying this, or any New Era hats anymore. They crushed it back in the day.